The University of Bath sought to empower its doctoral students with essential social media skills to enhance their research visibility.

Recognising the importance of effective online communication in academia, the university aimed to provide its students with practical training on utilising social media platforms.

Avocado Social was tasked with developing a series of workshops focused on social media for 30 doctoral students.

We delivered three on campus workshops designed to provide a complete overview of best practices to help PHD students and researchers promote their work and engage with audiences online.