Thursday, 27 August – 3-5pm (UK time) 

MASTERING LINKEDIN COMPANY PAGES: REACH, INFLUENCE & ENGAGEMENT 

LinkedIn is one of the most trusted and effective B2B marketing platforms, but building a Company Page that consistently performs requires more than just posting once a week.

In this expert-led 2-hour live workshop, social media strategist Alison Battisby will guide you through how to optimise your LinkedIn Company Page, grow visibility through engaging content, and empower your employees to amplify your brand.

We’ll cover the very latest in LinkedIn’s tools, including Newsletters, Events, Carousels, and Live Video, plus introduce time-saving AI tools to streamline content creation, scheduling, and performance tracking. Whether you’re starting from scratch or refreshing your 2026 strategy, you’ll walk away with a clear action plan and ready-to-use templates.

What You’ll Learn

• How to fully optimise your Company Page for visibility, trust, and SEO
• The content formats and post structures that drive engagement in 2026
• How to use LinkedIn tools like Newsletters, Events, and Live, and where AI can help
• How to activate your employees as trusted voices through advocacy
• How to measure success with key metrics, dashboards, and AI-powered analytics

Who Should Attend?

This course is ideal for:

• Social media and marketing managers in B2B organisations
• Business owners and consultants building a brand presence on LinkedIn
• Employer branding and HR professionals using LinkedIn for recruitment
• Sales and leadership teams wanting to improve visibility and influence

Anyone ready to upgrade their Company Page strategy in 2026